your stories

Your stories, your experiences, your passions. Written by you.


Read firsthand about how ROAD iD makes a real difference in real peoples’ lives. 

It Proved to be a Real Lifesaver

Some Good Samaritans Stopped and Called 911

I wanted to reach out and tell you after many many years of wearing a Road ID daily it finally came to use.. On April 16th after my long Saturday AM bike ride (a beautiful 65 miles) I came home and...

ROAD iD Helped Me in Many Ways

Many years ago I was deeply involved in marathon races, triathlons and ocean free diving. I was a huge fan of Jim Fixx. After reading his book I had purchased my first runners log. I have had the o...

It's who i am

Personal stories and experiences that make you, you. 

Artist Series: Kinsey Hotchkiss

Artist Series: Kinsey Hotchkiss

Hi, my name is Kinsey and I’m the Illustrator, Graphic Designer and Artist behind Kinsey H. Designs. I’ve been running Kinsey H. Designs since 2017. Prior to that I obtained a Bachelor of Arts degr...
A Different View from a Sighted Guide

A Different View from a Sighted Guide

Everyone should have the opportunity to chase their dreams and fuel their adventure, and that’s exactly what Team ROAD iD Ambassador Cheyenne Meyer is helping to get accomplished.  When we found o...
Artist Series: Katarina Lajcakova
Author: Katarina Lajcakova

Artist Series: Katarina Lajcakova

Hello, my name is Katarina, and I am an artist and illustrator with a passion for art, nature, and adventure. I am the creative force behind the Wildmedesigns project, where I share my passions for...

Fuel Your Adventure

Safety and training tips to get you out into the world.

a man running on a mountain trail

What Is Mountain Running? Tips, Equipment and More!

What is mountain running? Does it mean running mountain trails? Is it a high-elevation race? Will a bear be chasing you? These are the important questions that we will be answering today. First, t...
Hiker enjoying mountain scenery

Outdoor Adventures Made Safer

Summer is upon us and this means one thing: it’s time to get outside! Correction: It’s time to enjoy your time outside. In order to maximize your outdoor adventures, you need to take your safety in...
Hiking with Epilepsy (By a Female Backpacker with Seizures)

Hiking with Epilepsy (By a Female Backpacker with Seizures)

Mindful PNW Travels contains affiliate links and is a member of associate programs. If you purchase using one of these links, I may receive compensation at no extra cost. Please read my disclaimer ...

Who We Are

Learn more about the people who make up the ROAD iD team. 

Business With People

The staff here at ROAD iD is strong, inspiring, and a little weird. Read about their personal experiences.

Office Coffee 101 - Don't Screw This Up

Office Coffee 101 - Don't Screw This Up

At ROAD iD, we take office etiquette fairly seriously. In fact, if you breach certain bits of etiquette we place you in a murky alligator pit and make you drink from the dirty mop bucket while list...
Magically Grateful

Magically Grateful

It was March in the year 2000 when my Dad and I launched our first eCommerce website. A few hours later, an email alerted me to our very first online order. Actually, I received 19 emails as a teen...

Service Dogs | Vote for their Names

A portion of every ROAD iD order is donated to our charity partners at 4 Paws for Ability— an amazing organization that trains and places service dogs with children and veterans in need. When our f...

Founder's Fodder

Catch up on quarterly letters from ROAD iD Co-Founder and CEO, Edward Wimmer. 

Founders, Fathers, and Yardsticks That Matter

I have a question for you (more on that at the end). But first... As Father's Day approaches, I find myself reflecting on one of the greatest blessings in my life - starting ROAD iD with my Dad. Da...

Jeff Bezos vs ROAD iD

I have a question for you (at the bottom). But first…Raise your hand if you remember when buying shoes online seemed stranger than a seven-legged bunny rabbit. When Zappos launched in 1999, many pe...

Face of the Brand?

You know how some people bolt out of the room or dive behind the sofa as soon as someone pulls out a camera? I’ve never been that guy. Truth be told, I kinda like the camera. In fact, in high schoo...

Dream Big

All about ultra-runner, World Record holder, and all around great guy Harvey Lewis.