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My helmet and Road ID helped save my life
One day recently, I ventured out at sunrise on what was supposed to be a warm-up ride for an upcoming Bike MS-150. More than 10 hours later, I woke up in the ICU. Our neighbors’ son, who is a trained EMS, found me crashed in the middle of the road, 2.68 miles into my ride, having a seizure due to head impact (even though.... - Ian F. / Willow Spring, NC Continue Reading

Gift Cards That Matter

Few gifts are as mind blowing as a Road ID. But knowing what someone wants engraved can be a challenge. So go ahead and order up a gift card and be a Christmas legend.

Build A Road ID

Know exactly what they want? Know what emergency information they need engraved on their ID? You can select and build a Road ID for them in minutes. Peace of mind for everyone!

Grab Some Badges

Badges are a great way to brag about accomplishments, show affinity to something majestic (like unicorns) or create something custom for you and your friends.

Road ID Apparel

Road ID apparel is the best Road ID apparel in the world. When you wear Road ID gear you represent not only fashion trends that have yet to trend, you also represent safety – and nobody can hate on that.

High Visiblity Gear

Few gifts are as blindingly awesome as Road ID high visibility gear. Our lights and reflective accessories put you on stage and draw the attention of drivers up to a mile away.
Another Happy Customer
"I decided to upgrade to the interactive ID and I'm really impressed by all the information that can be included. I didn't really think I needed it since I'm relatively healthy, but I feel better knowing that I have a comprehensive medical profile available. Really cool! I hope it never needs to be used, but if it does... well, at least it's all there."
Kelly L. / Ames, IA