by Alison Ascherman November 09, 2017

Protect. Honor. Serve. Sacrifice.

These are just a few words that come to mind when we think about the men and women who risk their lives defending our freedom. As the year comes to an end and the holidays take over, one day that should never be forgotten is November 11 - Veterans Day. This day is dedicated to the individuals who serve and protect our country, both past and present.

One large contributor to this day is the Wounded Warrior Project and the group of people they assist. The Wounded Warrior Project was created for veterans and their families who have been affected by not only physical injuries from war, but also mental injuries.

For example, you can read more here about Donna Pratt, who suffered injuries while serving in the Gulf War, and through connections with another Warrior now lives a very active life.

They provide services, resources, and experiences that help the wounded heal and continue on with their day-to-day lives. The Project was founded by a group of men who had either been wounded in the line of duty, or were directly affected by these circumstances. They understood the importance of the next step in recovery and that the road can be long and painful. They wanted to make sure that each family that was dealing with this process was taken care of.

On Veterans Day, many cities across the United States hold charity events in different forms. Some cities show their support with running events, such as 5ks, while others have festivals and parades. Other cities rev up their motorcycles and do poker runs to help raise money.

In Coronado, California they hold a weekend event for five Wounded Warriors and their families where they are treated to a relaxing, stress-free spa package. To end the weekend, there is a reception where the families are invited to share their stories and how the Wounded Warrior Project has helped them.

The American Veterans Center also holds a similar event with guest speakers who relay their inspiring stories and successes.

Colleges and universities across the country also contribute on this special day by dedicating their football games to the Wounded Warriors and honor them at a halftime ceremony.

Our Wounded Warrior Project Representative Hayley Hamilton gives us the scoop on what the Project does specifically to honor the day. “We have an awesome newsroom on our website that gives the latest updates on WWP programs and warrior engagements: For Veteran’s day, our Alumni teams across the country will host events (typically family fun day type events) for warriors and their families to enjoy. We will also have warriors in the NYC parade. All of which will be posted on the newsroom the week following Veteran’s Day.”

The Wounded Warrior Project focuses on three specific aspects of healing and growth when it comes to veterans and their families. The first focus point is on connecting warriors with peers in their communities. These connections help promote the efforts of the WWP through awareness and volunteering.

The second area of focus is strategically set up for wellness for the wounded. This area covers mental and physical health for individuals, and guidance and counseling when it comes to careers and getting back into the swing of everyday life. They also help support the severely injured.

The third and final pillar that the Project supports is that of empowerment. They encourage Wounded Warriors and their families to live life on their own terms, and to also mentor their fellow warriors. They want members to embody the logo by carrying their peers toward recovery.

The Wounded Warrior Project also instills that you can never lose your sense of adventure, and that no matter the circumstances, goals can be met. They focus on empowerment and letting others know that they are not alone in their journey. In reading testimonials from their website (, you are able to see how the project has impacted so many lives. Whether it’s just connecting people with similar circumstances, or pushing people past their limits to levels they didn’t believe could be achieved, the project makes sure that these veterans and their families work on the healing process.

They help support 107,806 veterans, and 25,756 family members.

Here at ROAD iD, we believe in adventure, empowerment, and providing a service that not only keeps customers safe, but also provides peace of mind while living your life to the fullest.

We truly believe in the Wounded Warrior Project and its goal to take care of as many individuals as it can. For this reason, it is one of our long standing Gives Back charity partners. A portion of each sale is donated to one of the multiple charities we support, and customers are also able to contribute an additional amount as well.

So, don't forget to take a moment out of your day to give thanks (and to say thanks) to those who stood up for our country. And if you haven't already, check out the Wounded Warrior Project and their efforts. Amazing things are happening every day.