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I got treated MUCH faster because of my Road ID
This past May, while out for a ride, I got hit by a fellow cyclist and broke my ankle. The First Responders were the first to use my Road ID, then it was the triage nurse, and then the doctors. All of them, without exception, said it was great, and that they were impressed with all the information they had access to in less.... - Danielle L. / Courtice, ON Continue Reading

Road ID® Personal Identification Gear

Available Styles:

If you are a runner, cyclist, triathlete or just a person who doesn't sit on the couch all day, Road ID is for you. This awesome piece of gear not only looks good but it could save your life. In the event of an accident, if you can't speak for yourself, your Road ID will. Available in 8 different styles. It's not just a piece of gear - it's peace of mind.

High Visibility

Available Items:

Running at night? Cycling in the wee hours of the morning? If so, make sure you can be seen by motorists - it could save your life. Make sure you can be seen - take High Visibility Gear with you - whenever you go out in the dark.


Available Items:

Here you will find accessories for all of your favorite Road ID and High Visibility products. Order a new (or different color) band, strap or pouch, choose from six colors of silencers for the FIXX ID or replace your Supernova batteries... it's all here.


Available Items:

Our Road ID branded apparel is guaranteed to make you better looking, smarter and faster. This is the same high-quality performance gear worn by our sponsored athletes. As a bonus, we’re practically giving it away at prices below our cost. Why? Because we want you sporting our apparel and spreading the word about Road ID.

Gift Cards

Available Items:

Give the gift of Safety and Peace of Mind. Order Road ID Gift Cards and eCards for your active friends and family members. Road ID Gift Cards and eCards make great stocking stuffers. What else could you give for such a small amount of money that could save a life?

Another Happy Customer
"Thank you for developing a product of this kind. I have a child that is severely disabled and language impaired. This product will give her the added protection she may need if she is lost and /or unable to communicate her needs. You are a blessing not only to runners but to families who need added protection and security for their disabled children. Thank you and May God Bless You - Shneequa Lake"
Shneequa L. / Perry, GA