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I want to share with you the unique role that Road ID played in my life.  On my regularly scheduled Monday ride, I collided with a white-tailed buck deer!  I was going down one of the last hills leading into a valley at about 25 mph when I heard a thrashing running sound in the woods to my right.  The next thing I recall  .... - Henry D. / Viroqua, WI Continue Reading

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Reflective Laces

Price: $4.99 Order

Continuing the theme of "lighting up the night," these innovative shoe laces allow you to increase your visibility by practically turning your entire shoe into a reflective surface. Be safe out there and order your own pair of Reflective Shoe Laces. Sold only in pairs.

How High Visiblity Works
Details
Two lengths available:
1. 45 inch (114 cm) - most common size for running shoes
2. 54 inch (137 cm)
Care Instructions
The Reflective Laces are very durable. From time to time, however, you may find it necessary to clean them. When you do, simply hand wash them with cool water and a mild detergent (like Woolite). Then, rinse with clean water and air dry.
Price: $4.99 Order
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