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You'll never believe why I needed my Road ID
I want to share with you the unique role that Road ID played in my life.  On my regularly scheduled Monday ride, I collided with a white-tailed buck deer!  I was going down one of the last hills leading into a valley at about 25 mph when I heard a thrashing running sound in the woods to my right.  The next thing I recall  .... - Henry D. / Viroqua, WI Continue Reading

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Another Happy Customer
"I am buying the Road ID for my twelve year old son who has Down's Syndrome. He is an avid bike rider and does very well riding by himself around our subdivision. But just last Friday evening while riding he turned down the one street that leads out to a busy road. I drove around for an hour as night approached, frantically looking for him. Thankfully a concerned motorist had called the local sheriff because my son was standing on that busy road and did not know the way home. My sister-in-law who is a triathlete told me about Road ID. Now I can have peace of mind that should something like this ever happen again, I can be called and not be so panicked. Thank you for your product. We needed it last Friday!"
Laurie L. / Highland, MI