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"I never wore ID when I rode…I do now!"
I can personally attest to the importance of wearing ID.  A number of years ago, my wife and I went for a training ride on a beautiful Colorado day.  We were climbing Mt. Evans to build endurance at altitude.  After I warmed up, I rode ahead by myself... and to this day I don't remember what happened next.  Nobody saw me go ...   - Brian B. / Aurora, CO  Continue Reading

How To Adjust Size of the Wrist ID Elite

Another Happy Customer
"I am buying the Road ID for my twelve year old son who has Down's Syndrome. He is an avid bike rider and does very well riding by himself around our subdivision. But just last Friday evening while riding he turned down the one street that leads out to a busy road. I drove around for an hour as night approached, frantically looking for him. Thankfully a concerned motorist had called the local sheriff because my son was standing on that busy road and did not know the way home. My sister-in-law who is a triathlete told me about Road ID. Now I can have peace of mind that should something like this ever happen again, I can be called and not be so panicked. Thank you for your product. We needed it last Friday!"
Laurie L. / Highland, MI

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