2012 Road ID TV Commercials
Thumbing It
Bob Roll
Behind the ID:Thumbing It
Bob Roll
VW Bus
Bob Roll, Levi Leipheimer, Ali Tetrick, Lucas Euser and Jordan Rapp
Behind the ID: VW Bus
Bob Roll, Levi Leipheimer, Ali Tetrick, Lucas Euser and Jordan Rapp
Rabbit
Bob Roll and Jenny Fletcher
Behind the ID: Rabbit
Bob Roll and Jenny Fletcher
Long Hauler
Bob Roll, Ali Tetrick and Jens Voigt
Behind the ID: Long Hauler
Bob Roll, Ali Tetrick and Jens Voigt
Lost Season
Bob Roll, Craig Alexander, Jenny Fletcher, Jens Voigt, Jordan Rapp, Ian Boswell, and Lucas Euser
Behind the ID: Lost Season
Bob Roll, Craig Alexander, Jenny Fletcher, Jens Voigt, Jordan Rapp, Ian Boswell, and Lucas Euser
Wiener
Bob Roll and Levi Leipheimer
Behind the ID: Wiener
Bob Roll and Levi Leipheimer
Golf
Bob Roll and Craig Alexander
Behind the ID: Golf
Bob Roll and Craig Alexander
Closer
Bob Roll
2011 Road ID "Wanna Go For A Ride" TV Commercials
Pay it Forward
Lucas Euser, Ben King & Levi Leipheimer with Bob Roll
Nobody seems to want to go for a ride with Bob Roll, not even Lucas Euser of Team SpiderTech or Ben King and Levi Leipheimer
Start Line
Phil Liggett & Paul Sherwen with Bob Roll
Nobody seems to want to go for a ride with Bob Roll, not even Phil Liggett or Paul Sherwen. Maybe that's because Bob asks
Sleeping
George Hincapie with Bob Roll
Bob Roll sits by George Hincapie's bed while he sleeps, waiting for him to wake up to see if he will go for a ride with
Time Trial
Ali Tetrick with Bob Roll
Bob Roll stops Ali Starnes while headed to her time trial start to see if she will go for a ride. But it seems as though
Massage
Levi Leipheimer with Bob Roll
Bob Roll interrupts Levi Leipheimer's post race massage to see if he wants to go for a ride. Oddly, he doesn't. In the end
Finish Line
Phil Liggett & Paul Sherwen with Bob Roll
While calling the final moments of a bike race, Phil Liggett and Paul Sherwen are visited by an uninvited guest in the form
Time Trial (short version)
Ali Tetrick with Bob Roll
Bob Roll really wants Ali Starnes to go for a ride with him. But unfortunately for Bob she more important things to do.
Comments / Suggestions / Questions
Another Happy Customer
"I just want to say that you make a remarkable product. My uncle had one of your Road IDs on while running this last Easter, and had a massive heart attack. His family was contacted quickly because of it. Now I am buying for Christmas for all the runners I know!"
Nicole B. / New Prague, MN