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"We're alive today thanks to helmets and Road ID"
I recently told my adolescent son that his Mom and Dad are alive today because we wear helmets and Road IDs while cycling.  Awhile back my wife was clipped by a car's side view mirror while cycling.  She was left unconscious and bleeding by the side of the road....   - Michael B. / Fort Wayne, IN  Continue Reading
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Another Happy Customer
"Just want to thank you guys for what you do. I just got my ID - Elite and think it's awesome. I wish I had one about 11 years ago when I was a rodeo cowboy. While I was fortunate enough to have someone I knew there when I was thrown and kicked by the horse I was on and was lying unconscious on the dirt filled arena, it was one of the few times I did have someone with me and having a Road ID on me would have been very helpful. I've traded in the horse for a road bike and while I hope I never need to use my Road ID I'm really glad to have it. I also make a point to tell as many people about this as I can. Thanks again."
Patrick H. / St. Catharines, ON

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