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"Wearing Road ID is one of the smartest things"
Things happen when we least expect them...On October 15th I was out for a ride in the middle of the day.  I was in the bike lane when out of nowhere a station wagon hit me and sent me flying 25ft through the air.  I was completely unresponsive when the police and EMS arrived.  I had to be life-flighted to the...   - Lisa M. / Burns, TN  Continue Reading
Road ID Elite Team Error Summary
Levi's Charity Fundraiser Has Officially Ended: Thanks for Your Support!
For a limited time Road ID donated 100% of each sale (excluding shipping) to Levi's charities. The fundraiser (and special discount) officially ended at midnight (ET) on October 29, 2009. We (and Levi) want to extend a special "Thank You" to everyone who participated in this very unique program that raised money for Levi's King Ridge Gran Fondo charities.

Thank you for stopping by our website. While you are here, please feel free to have a look around.
Who are the beneficiaries of Levi's King Ridge Fondo Charities?
The Forget Me Not Farm
A non-profit children's charity that helps provide positive life-altering experiences in a natural farm environment to at-risk or abused children in foster care.

The City of Sata Rosa's bid to host a stage of the 2010 Tour of California
The Tour of California is an event that has been hugely beneficial to the City of Santa Rosa's economy as well as the general population's perception of cycling as an alternate form of transportation and recreational activity. In order to bring the Tour back to Levi Leipheimer's hometown in May, 2010, the City of Santa Rosa needs to raise $175,000 in funding

For more information on the charities, email LevisGranFondo@BikeMonkey.net.
"I feel at ease with my Road ID"
"I have had a band for a year now and am shocked at how much I feel "at ease" when I ride. I didn't know I was stressed about riding alone until I put on the band and felt less anxious. Thank you."
Jeff M, Grass Valley, CA