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I'll never ride without my Road ID
On a beautiful August day I went for a long mountain bike ride in the scenic hills of Kentucky.  I was riding on a fast downhill section when my front tire dropped into a rut...and I went flying over the handlebars.  I put my left arm out to break my fall, and in turn shattered both arm bones and dislocated my wrist.  I'm.... - Ginger W. / Lexington, KY Continue Reading

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Another Happy Customer
"Hey There! I just think you guys are great. Your product is amazing, of extraordinary quality, and highly useful to those that get off the couch! I would not go for a run without my Road ID. That being said, I really get the sense from your website that you really care about your customers and I love the wording and descriptions.....lots of warmth and sense-of-humor. I am, yet another, very satisfied customer!"
Gina B. / Roanoke, TX